// What Founders Say

From the people
we've worked with.

These are accounts from founders who came to us at different stages — from the first company setup through to fundraising rounds. We'll let their experiences speak for themselves.

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Singapore startup founders testimonials

180+

Startups served

4.9

Average client rating

6+

Years in practice

96%

Would recommend

// Client Reviews

What founders have shared with us

"We came to Sarong Partners three weeks before our seed close. The term sheet we'd received from our lead investor had some provisions we didn't fully understand, and we needed someone who could explain the implications clearly without being alarmist. Rachel walked us through the anti-dilution mechanics and suggested a couple of modifications that our investors actually accepted. Documents were clean and ready when we needed them."

JL

Jovan Lim

Co-founder, B2B SaaS, Singapore

February 2026

"We used Sarong Partners for our ESOP when we were hiring our fourth employee and wanted to do it properly. Aaron was methodical about the pool sizing discussion and made sure we understood the dilution implications before we locked anything in. The grant letters were easy enough for our new hires to actually read and understand, which was important to us. One thing I'd flag is that the intake form took longer to fill out than I expected — but in hindsight that detail probably saved time later."

SR

Siti Rahmah

Founder, Fintech startup, Singapore

January 2026

"My co-founder and I were two technical people trying to figure out what a proper shareholders' agreement actually needed to cover. We had read some template documents online and had more questions than answers. Sarong Partners took us through the key provisions in plain language — what a vesting cliff actually means in practice, why drag-along rights matter, what happens to unvested shares if someone leaves. The incorporation package covered everything we needed for the first year."

WC

Wei Cheng

CTO & Co-founder, Deep tech, Singapore

March 2026

"We'd incorporated in Singapore with a different provider two years earlier and the shareholder agreement we had was not going to hold up under VC due diligence. We engaged Sarong Partners to prepare our Series A documentation from scratch. Priya handled most of the day-to-day and was very on top of the timeline. The investor's lawyers flagged minimal issues during the review, which we took as a good sign. Completed in under three weeks."

NK

Natasha Krishnan

CEO, Consumer platform, Singapore

February 2026

"We came in as a three-founder team with some disagreements already brewing about how equity should be split and what happens if someone leaves early. Sarong Partners was useful because Rachel helped us see that most of these tensions are normal and that a well-structured founders' agreement is designed to handle them rather than paper over them. The conversation itself was valuable before a single document was drafted. Good counsel."

RB

Rajiv Balan

Co-founder, Climate tech, Singapore

January 2026

"As a foreign founder setting up a Singapore entity, I appreciated that Sarong Partners was familiar with the common questions that arise for non-residents — director requirements, nominee structures, implications for future fundraising from US institutional investors. Nothing felt like it was being figured out on the fly. The fixed price was also helpful for budgeting, which matters a lot at the pre-revenue stage."

MS

Marco Santini

Founder, EdTech, Singapore (Italian)

March 2026

// Case Studies

A closer look at three engagements

// Challenge

Two technical co-founders, no legal background

A pair of engineers had been building an AI-powered compliance tool for six months under a handshake arrangement. They were about to bring on a third co-founder and realised they'd put off the legal paperwork too long. They had no company, no agreement, and three different ideas about how the equity should be structured.

// What We Did

Incorporation with a founders' agreement built around the team dynamics

The engagement started with a two-hour conversation covering how each founder had contributed so far and what the three-person team expected from each other going forward. The shareholders' agreement reflected unequal contribution levels through a customised vesting schedule, with provisions that all three founders agreed made sense given how the business had actually started.

// Outcome

Company incorporated, team aligned, pre-seed ready

The company was incorporated within a week. Six months later, the founding team used the documentation as the basis for their pre-seed pitch deck's corporate structure slide. The lead investor's lawyer noted the shareholders' agreement was more thorough than they typically see at that stage.

// Engagement: Incorporation & Founder Agreements — SGD 580 — 9 business days

// Challenge

Seed round closing in four weeks, existing documentation inadequate

A Singapore fintech startup had verbal commitment from two investors for a SGD 500K seed round. Their existing constitutional documents hadn't been updated since incorporation and didn't contemplate a priced equity round. They had four weeks before one investor needed the paperwork completed.

// What We Did

Full seed documentation package prepared to investor timeline

Sarong Partners prepared a subscription agreement and amended shareholders' agreement for the priced round, advised on pre-money valuation mechanics, and drafted investor rights provisions including information covenants and pro-rata rights. Two rounds of investor comments were handled within the timeline.

// Outcome

Round closed on schedule, clean cap table for Series A

The seed round closed within the four-week window. Eight months later, the company returned to Sarong Partners for Series A documentation. The seed documentation was structured to minimise the amendments needed for the later round.

// Engagement: Fundraising Documentation — SGD 1,450 — 17 business days

// Challenge

Equity commitments made verbally, no plan in place

A consumer app startup had made verbal equity commitments to two early engineers and an advisor. Before hiring a fourth team member, they needed to formalise the arrangements, and the founder realised the pool hadn't been properly sized or structured. One of the existing commitments was outside market norms for vesting.

// What We Did

ESOP plan designed and existing commitments formalised

The engagement covered pool sizing relative to the current cap table and planned fundraising, design of vesting schedules and good/bad leaver provisions, and preparation of a full plan document. Individual grant letters were prepared for the two engineers and the advisor, reflecting the agreed terms. The outlier commitment was addressed through a revised structure the founder and the employee agreed on.

// Outcome

Clean ESOP in place before next hire

The plan was in place before the fourth hire joined. During a due diligence review nine months later, the investor commented that the ESOP was well-structured and raised no issues. The founder described the engagement as having been worth the cost several times over.

// Engagement: ESOP Design — SGD 420 — 7 business days

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// Your turn

Add your company to the list.

Whether you're at the beginning or preparing for your next round, the process starts with a conversation.

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